Bunge. Sales Incentives.
Recipe on the table. Reward in your pocket. 
Sales incentive campaign created to expand Bunge's retailer base and promote its tomato products brand. 
AGENCY: Canal/mkt
CLIENT: Bunge
YEAR: 2011
CONTRIBUTION: planning, creative direction and copywriting
BUNGE - Pulse. Our Attitude is in Our Blood.
Bunge's Ingredients Sales Division was created a year before, for which a campaign named Attitude was created, making a wordplay with Altitude. To inject even more adrenaline to its sequence, this new phase was renamed Pulsar (Pulse, Vibrate, Pulsate), referring to radical sports with outstanding individual performance and synchronized team work, because the right attitude is what flows in their veins.
AGENCY: Canal/mkt
CLIENT: Bunge
YEAR: 2014
CONTRIBUTION: planning, creative direction and copywriting
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